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2016 News and Information

Wear pink on February 24 in support of ERASE Bullying Day

Feb 17, 2016

Everyone who lives, works or plays in Richmond is encouraged to wear pink on February 24 to symbolize their intolerance of bullying. The City of Richmond and School District No. 38 are once again partnering to recognize February 24 as ERASE Bullying Day to raise awareness about the issue of bullying and to encourage demonstrating “Pink Shirt” behaviour year round - being respectful, supporting diversity and maintaining a safe and connected Richmond.

Unfortunately, bullying is a reality in the lives of many young people, affecting their education, connections and opportunities to have a safe and healthy journey into adulthood. According to the McCreary Centre Society 2013 Adolescent Health Survey, youth who were teased, excluded, or assaulted in the previous year were more likely to report skipping class in the past month, more likely to have seriously considered suicide and were less likely to report good or excellent mental health.

“Bullying is a troublesome issue, negatively affecting the lives of people of all ages. Here in Richmond we celebrate collaboration and diversity, and believe we can erase bullying if we work together,” says Mayor Malcolm Brodie. “This year we are proud to showcase the talent and innovation of Richmond youth through our two ERASE Bullying posters, promoting everyone to wear pink on February 24.”

The 2016 ERASE Bullying promotional poster designs were created by youth, as part of the Respectful City Youth Artist Poster Submission Initiative. Two local high school students, Catelyne Ma and Sherry Liu, were the youth artists whose submissions were chosen.

 Reflecting on the design process and what a community without bullying means to them, Sherry says, “To me, anti-bullying only has power when the community works together as a whole. My design symbolizes diversity and the importance of working together.”

According to Catelyne, “Pink is the symbol colour of anti-bullying, and can also represent love and the bond between the people around us and society. We live in a society that consists of multi-generational and multicultural loving citizens, as I drew the people in this art piece, I put in great effort to highlight and present their individual differences.”

Look for the posters around Richmond leading up to ERASE Bullying Day - and don’t forget to wear pink on February 24. Find out more about Richmond’s ERASE Bullying initiative at